{"id":2240,"date":"2026-01-15T14:34:11","date_gmt":"2026-01-15T05:34:11","guid":{"rendered":"https:\/\/blog.yeoshin.co.kr\/en\/?p=2240"},"modified":"2026-01-15T14:34:22","modified_gmt":"2026-01-15T05:34:22","slug":"january-seoul-pop-up-guide-2026","status":"publish","type":"post","link":"https:\/\/blog.yeoshin.co.kr\/en\/january-seoul-pop-up-guide-2026\/","title":{"rendered":"January Seoul Pop-Up Guide 2026: K-POP &amp; Beauty Hotspots"},"content":{"rendered":"\n<p>Are you planning a trip to Korea for the 2026 New Year? Seoul, the global hub for trendsetters, is currently buzzing with an unprecedented wave of pop-up stores. However, with so much information out there, you might be wondering which spots are truly worth your time and how to keep your skin glowing despite the dry winter air.<\/p>\n\n\n\n<p>In this&nbsp;<strong>January Seoul Pop-Up Guide 2026: K-POP, Beauty Hotspots<\/strong>, we\u2019ve curated the must-visit locations in Seongsu and Jamsil. Plus, we\u2019ll show you how to use the&nbsp;<strong>YeoTi<\/strong>&nbsp;app to secure the best local skincare deals for those perfect &#8220;Instagrammable&#8221; moments. Let&#8217;s dive in!<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=260115_owned_WEB_en_EN&amp;utm_campaign=260115_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji.png\" alt=\"January Seoul Pop-Up Guide 2026\" class=\"wp-image-2241\" srcset=\"https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji.png 1024w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-300x300.png 300w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-150x150.png 150w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-768x768.png 768w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-400x400.png 400w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-800x800.png 800w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_9rji6n9rji6n9rji-832x832.png 832w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">January Seoul Pop-Up Guide 2026<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>January Seoul Pop-Up Guide 2026: Top K-POP &amp; Beauty Spots<\/strong><\/h3>\n\n\n\n<p>Seoul in January 2026 is a fusion of fashion, beauty, and gourmet experiences. Here are the top picks you cannot miss:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Seongsu: AMUSE &amp; W CONCEPT (@emart24 Trend Lab Seongsu)<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Features:<\/strong>\u00a0A collaboration featuring K-beauty brand AMUSE\u2019s My Melody &amp; Kuromi limited edition and W CONCEPT\u2019s winter fashion selection.<\/li>\n\n\n\n<li><strong>Perks:<\/strong>\u00a0Up to 30% discount when using major digital payments.<\/li>\n\n\n\n<li><strong>Duration:<\/strong>\u00a0Until January 31, 2026 (Open 24 hours).<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Seongsu: House of Ashley<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Features:<\/strong>\u00a0An immersive exhibition featuring chef collaborations and an unlimited dessert museum (requires advance booking).<\/li>\n\n\n\n<li><strong>Duration:<\/strong>\u00a0Until January 25, 2026.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Jamsil: SNOWS Pop-Up (Lotte World Mall)<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Features:<\/strong>\u00a0The famous winter-only Japanese dessert brand returns with seasonal treats and artistic packaging.<\/li>\n\n\n\n<li><strong>Duration:<\/strong>\u00a0January 1 \u2013 January 28, 2026.<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>Jamsil: Johnnie Walker X Robert Wun<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Features:<\/strong>\u00a0A high-fashion designer collaboration for the &#8220;Year of the Horse,&#8221; offering bottle engraving and tasting experiences.<\/li>\n\n\n\n<li><strong>Duration:<\/strong>\u00a0January 9 \u2013 January 22, 2026.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=260115_owned_WEB_en_EN&amp;utm_campaign=260115_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq.png\" alt=\"\" class=\"wp-image-2242\" srcset=\"https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq.png 1024w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-300x300.png 300w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-150x150.png 150w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-768x768.png 768w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-400x400.png 400w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-800x800.png 800w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2026\/01\/Gemini_Generated_Image_e8oqdke8oqdke8oq-832x832.png 832w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Smart Travel Savings<\/strong><\/h3>\n\n\n\n<p>Seongsu and Jamsil are packed with premium skincare clinics, but it&#8217;s hard for travelers to know the fair market price.<\/p>\n\n\n\n<p>&#8220;Prices vary significantly between clinics. This is why savvy travelers use the\u00a0<strong><a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=260115_owned_WEB_en_EN&amp;utm_campaign=260115_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noopener\">YeoTi app<\/a><\/strong>\u00a0to compare local &#8216;Event Prices&#8217; at a glance.&#8221;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Why Use YeoTi?<\/strong>\n<ul class=\"wp-block-list\">\n<li><strong>Transparent Pricing:<\/strong>\u00a0See the final price including VAT (Value Added Tax)\u2014no hidden fees or &#8220;foreigner surcharges.&#8221;<\/li>\n\n\n\n<li><strong>Verified Reviews:<\/strong>\u00a0Browse over 1.5 million real reviews and before-and-after photos from actual patients.<\/li>\n\n\n\n<li><strong>Easy Booking:<\/strong>\u00a0Skip the complicated phone calls and book instantly on your mobile to save precious travel time.<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Essential Tips for Your Pop-Up Tour<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Check Reservations:<\/strong>\u00a0Many popular spots, like the Ashley Dessert Museum or Johnnie Walker tasting, require advance booking via Naver or official sites.<\/li>\n\n\n\n<li><strong>Bring Your ID:<\/strong>\u00a0For alcohol-related pop-ups, you must present your passport to prove you are 19+ years old.<\/li>\n\n\n\n<li><strong>Arrive Early:<\/strong>\u00a0For high-demand spots like SNOWS, &#8220;open runs&#8221; (arriving before opening) are highly recommended to avoid long queues.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>Visiting the spots in this&nbsp;<strong>January Seoul Pop-Up Guide 2026: K-POP, Beauty Hotspots<\/strong>&nbsp;will surely be the highlight of your Korea trip. By pairing your trend-hunting with a professional treatment booked through&nbsp;<strong>YeoTi<\/strong>, you\u2019ll ensure you look as vibrant as the city itself.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=260115_owned_WEB_en_EN&amp;utm_campaign=260115_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noopener\">Check the YeoTi app now to find the lowest-priced skincare clinics along your travel route!<\/a><\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>FAQ<\/strong><\/h3>\n\n\n\n<p><strong>Q1. Are pop-up stores usually free to enter?<\/strong><\/p>\n\n\n\n<p>\u00a0A. Most exhibitions are free, but specific gourmet tastings or hands-on experiences may require a fee or advance reservation.<\/p>\n\n\n\n<p><strong>Q2. Can international travelers use the YeoTi app?<\/strong><\/p>\n\n\n\n<p>A. Yes! Simple registration allows you to access the same exclusive &#8220;Event Prices&#8221; enjoyed by locals.<\/p>\n\n\n\n<p><strong>Q3. What skincare treatment is best for Seoul\u2019s winter?<\/strong>\u00a0<\/p>\n\n\n\n<p>A. Hydrating treatments like LDM or skin boosters are highly recommended to combat winter dryness. Check\u00a0<strong>YeoTi<\/strong>\u00a0for detailed effects and reviews!<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<h3 class=\"wp-block-heading\">Want to explore trusted Korean clinics?<\/h3>\n\n\n\n<p>Check out&nbsp;<strong><a>YeoTi<\/a><\/strong>&nbsp;\u2014 the all-in-one Korean aesthetic app \ud83c\uddf0\ud83c\uddf7\ud83d\udcf1<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Over&nbsp;<strong>900,000 verified treatment reviews<\/strong><\/li>\n\n\n\n<li>Transparent local pricing for foreigners<\/li>\n\n\n\n<li>Consultation and booking available in Japanese and English<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=241025_owned_WEB_en_EN&amp;utm_campaign=241025_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"885\" src=\"https:\/\/blog.yeoshin.co.kr\/wp-content\/blogs.dir\/3\/files\/2025\/02\/IMG_9489-1024x885.jpg\" alt=\"\" class=\"wp-image-1322\" srcset=\"https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-1024x885.jpg 1024w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-300x259.jpg 300w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-768x663.jpg 768w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-486x420.jpg 486w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-696x601.jpg 696w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-1068x923.jpg 1068w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489-534x462.jpg 534w, https:\/\/blog.yeoshin.co.kr\/en\/files\/2025\/02\/IMG_9489.jpg 1425w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>REAL REVIEWS FROM CUSTOMERS<\/strong><\/h2>\n\n\n\n<p>Curious about treatment reviews or pricing?&nbsp;<a href=\"https:\/\/www.yeoshin.co.kr\/en?utm_source=Owned&amp;utm_medium=241025_owned_WEB_en_EN&amp;utm_campaign=241025_none_SEO&amp;utm_content=article\" target=\"_blank\" rel=\"noreferrer noopener\">Click here to find out more.<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>RECOMMENDED ARTICLES<\/strong><\/h2>\n\n\n\n<p>Check out a variety of informative articles from YeoTi right&nbsp;<em><a href=\"https:\/\/blog.yeoshin.co.kr\/en\/\">here<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"Are you planning a trip to Korea for the 2026 New Year? Seoul, the global hub for trendsetters,&hellip;","protected":false},"author":1,"featured_media":2241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","footnotes":""},"categories":[27],"tags":[72,74,156,71],"class_list":{"0":"post-2240","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips","8":"tag-botox","9":"tag-filler","10":"tag-rejuran","11":"tag-rejuran-hb","12":"cs-entry"},"acf":[],"_links":{"self":[{"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/posts\/2240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/comments?post=2240"}],"version-history":[{"count":1,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/posts\/2240\/revisions"}],"predecessor-version":[{"id":2243,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/posts\/2240\/revisions\/2243"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/media\/2241"}],"wp:attachment":[{"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/media?parent=2240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/categories?post=2240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.yeoshin.co.kr\/en\/wp-json\/wp\/v2\/tags?post=2240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}